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Abstract The study aims to determine how much influence the brand awareness of brand equity in Transmart Cilandak. The study sample numbered 99 respondent from population numbered 12.706 people which is the number of one week study begins from 01 July 2019 until 07 July 2019. The sampling technique used was simple random sampling. This …
Continue reading “Pengaruh Kesadaran Merek terhadap Ekuitas Merek Transmart Cilandak”
Abstract This study aimed to determine the implementation of the 5R culture (Ringkas, Rapi, Resik, Rawat, Rajin /simple, neat, clean, conscious, industrious) at a branch of government office at Jakarta, as a part of a Ministrial General Directorate. This research uses descriptive qualitative methods. The data sources from 3 informants consisting of the a lower …
Continue reading “Implementasi Budaya 5R di Lembaga Pemerintah K Jakarta”
Abstract This research aims to determine the effect of advertising to Brand Image on KFC Ciracas consumers, East Jakarta. The research used an associative quantitative research method. The population in this research were 5618 consumers. The sampling technique used was incidental sampling and the sample determined in this study amounted to 98 respondents using the …
Continue reading “Pengaruh Iklan terhadap Citra Merek Konsumen KFC Ciracas Jakarta Timur”
Abstract This study aims to determine the Application of Green Office at the State Treasury Service Office Jakarta III. This research uses a qualitative method with a descriptive approach. For the data source, a purposive sampling was chosen with the number of informants or resource persons as many as 3 (three) people consisting of the …
Continue reading “Penerapan Green Office di Kantor Pelayanan Perbendaharaan Negara Jakarta III”
Abstract This study aims to apply the concept of environmentally friendly office or eco office by examining from the perspective of several supporting aspects in it such as Green Open Space, Materials Used, Energy Conservation, and Waste Management. This research uses descriptive qualitative method of sampling technique using purposive sampling technique of sampling data sources …
Continue reading “Implementasi Konsep Eco-Office di Kantor Pusat PT. Pertamina (Persero)”
Abstract The study aims to determine how much influence the brand awareness of brand equity in Transmart Cilandak. The study sample numbered 99 respondent from population numbered 12.706 people which is the number of one week study begins from 01 July 2019 until 07 July 2019. The sampling technique used was simple random sampling. This …
Continue reading “Pengaruh Kesadaran Merek terhadap Ekuitas Merek Transmart Cilandak”