Abstract The purpose of this study was to determine the effect of service quality variables (X1) and brand equity (X2) of digital sharia pawnshops on customer satisfaction in Yogyakarta sharia pawnshops. The research data collecting was through questionnaire method which was distributed to 42 pawnshop customers using purpose sampling method. The quantitative analysis includes validity, reliability …
Author Archives: jurnalteknologi
Analisis Perilaku Konsumen, Perilaku Produsen, dan Pasar dalam Islam Pada Masyarakat
Abstract In the current development of many economic activities that use the sharia system because the sharia system is not only beneficial to one party, but can benefit all parties, and the goal of the sharia system itself is to achieve mutual benefit.
ANALISIS KUANTITAS DAN KUALITAS TENAGA KERJA PERBANKAN SYARIAH YANG TERDAMPAK DISRUPSI DIGITAL
Abstract The challenge for the industrial era 4.0 towards the industrial era 5.0 which is felt by humans is the loss of many skills that are usually carried out by humans who are transferred to technology.
Pengaruh Kesadaran Merek terhadap Ekuitas Merek Transmart Cilandak
Abstract The study aims to determine how much influence the brand awareness of brand equity in Transmart Cilandak. The study sample numbered 99 respondent from population numbered 12.706 people which is the number of one week study begins from 01 July 2019 until 07 July 2019. The sampling technique used was simple random sampling. This …
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Implementasi Budaya 5R di Lembaga Pemerintah K Jakarta
Abstract This study aimed to determine the implementation of the 5R culture (Ringkas, Rapi, Resik, Rawat, Rajin /simple, neat, clean, conscious, industrious) at a branch of government office at Jakarta, as a part of a Ministrial General Directorate. This research uses descriptive qualitative methods. The data sources from 3 informants consisting of the a lower …
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Pengaruh Iklan terhadap Citra Merek Konsumen KFC Ciracas Jakarta Timur
Abstract This research aims to determine the effect of advertising to Brand Image on KFC Ciracas consumers, East Jakarta. The research used an associative quantitative research method. The population in this research were 5618 consumers. The sampling technique used was incidental sampling and the sample determined in this study amounted to 98 respondents using the …
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